{"id":4907,"date":"2019-10-23T08:43:58","date_gmt":"2019-10-23T15:43:58","guid":{"rendered":"http:\/\/passivepromotion.com\/?p=4907"},"modified":"2022-01-30T14:36:44","modified_gmt":"2022-01-30T22:36:44","slug":"does-the-fans-on-demand-formula-add-up","status":"publish","type":"post","link":"https:\/\/passivepromotion.com\/does-the-fans-on-demand-formula-add-up\/","title":{"rendered":"Does the Fans on Demand Formula Add Up?"},"content":{"rendered":"\n

John Gold, founder of Hypeddit<\/a>, recently published a course called Fans on Demand Formula<\/strong>, promising a thousand new fans in one week. I put it to the test!<\/p>\n\n\n\n

Well, kinda sorta. I took three weeks, and experimented with different audiences more than any sane person would dare.<\/p>\n\n\n\n

But hey, I completed the training and am eager to share my results! Let’s do this.<\/p>\n\n\n\n

Fans on Demand Formula overview<\/h2>\n\n\n\n

If you’re familiar with Hypeddit (pronounced “hyped it” but I still say “hype edit” in my head), you can probably guess the method we’ll use to capture those new fans: download gates<\/strong>.<\/p>\n\n\n\n

The way it works is, you offer a download of your track in exchange for something \u2014 an email address, SoundCloud follow, YouTube comment, Facebook share, etc. Or all of the above! But if you ask too much, the potential fan will likely bail before completing all the steps.<\/p>\n\n\n\n

Here’s what mine looks like:<\/p>\n\n\n\n

\"Color<\/a><\/figure>\n\n\n\n

When you click the download button, it’ll prompt you for your email address, then ask your permission to connect your SoundCloud account to follow Color Theory, like the track, and repost the track. Feel free to try it<\/a> (you can always un-follow, un-like, and un-repost, meanie).<\/p>\n\n\n\n

That sounds like a lot of steps, but it’s really just a couple clicks and an email address. For the first couple weeks of my campaign, I also required a SoundCloud comment, which functions as social proof to make my track look 🔥.<\/p>\n\n\n\n