{"id":9476,"date":"2023-11-02T12:03:35","date_gmt":"2023-11-02T19:03:35","guid":{"rendered":"https:\/\/passivepromotion.com\/?p=9476"},"modified":"2023-11-02T12:03:37","modified_gmt":"2023-11-02T19:03:37","slug":"what-artists-should-know-about-playlist-promotion-com","status":"publish","type":"post","link":"https:\/\/passivepromotion.com\/what-artists-should-know-about-playlist-promotion-com\/","title":{"rendered":"What Artists Should Know About Playlist-Promotion.com"},"content":{"rendered":"\n<p>I&#8217;d heard good things about <a href=\"https:\/\/passivepromotion.com\/go\/playlist-promotion\" target=\"_blank\" rel=\"noreferrer noopener\">Playlist-Promotion.com<\/a> before their manager Andi reached out to me in mid-July. He offered me a campaign valued at $350 for the purpose of a review.<\/p>\n\n\n\n<p>I knew they could deliver a good number of placements and streams <em>safely<\/em> (my #1 priority), but I worried they didn&#8217;t have enough playlists specific to synthwave\/synthpop.<\/p>\n\n\n\n<p>Andi shared my concern and asked if I had songs in another genre. I provided him a link to my (not Spotify&#8217;s) <a href=\"https:\/\/open.spotify.com\/playlist\/1Iu6xlknndrTdoe55ZY9DQ?si=bf9b0d60e9f04c26\" target=\"_blank\" rel=\"noreferrer noopener\">This Is Color Theory playlist<\/a> and he came back with three selections he thought would work for pop, indie pop, electro pop and indietronica playlists.<\/p>\n\n\n\n<p>We settled on my new (at the time) single, \u201cThe Rot.\u201d<\/p>\n\n\n\n<div style=\"left: 0; width: 100%; height: 166px; margin-top: 0px; margin-bottom: 30px; position: relative;\"><iframe src=\"https:\/\/w.soundcloud.com\/player\/?visual=false&#038;url=https%3A%2F%2Fapi.soundcloud.com%2Ftracks%2F1537282087&#038;show_artwork=true&#038;show_comments=false\" style=\"top: 0; left: 0; width: 100%; height: 100%; position: absolute; border: 0;\" allowfullscreen><\/iframe><\/div>\n\n\n\n<p>I gave Andi read-only access to my Spotify for Artists account so he could monitor the results on his end, and promptly departed on a late summer family vacation.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">My Playlist-Promotion.com Results<\/h2>\n\n\n\n<p>When I returned, a full report was available:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1480\" height=\"846\" src=\"https:\/\/passivepromotion.com\/wp-content\/uploads\/playlist-promotion_report.jpg\" alt=\"Playlist-Promotion.com campaign results\" class=\"wp-image-9484\" style=\"width:740px\"\/><\/figure><\/div>\n\n\n<p><strong>My song had been added to 26 playlists with a total follower count of 682.3K.<\/strong><\/p>\n\n\n\n<p>A $350 campaign promises a follower reach of 100K, meaning they overdelivered by nearly 7x.<\/p>\n\n\n\n<p>Andi assured me that the 100K figure was only a minimum. Depending on how well the song is received by curators, it can go higher. I&#8217;m not complaining!<\/p>\n\n\n\n<p>Here&#8217;s a full list of the playlists my song was added to:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1480\" height=\"943\" src=\"https:\/\/passivepromotion.com\/wp-content\/uploads\/playlist-promotion_placements.jpg\" alt=\"Playlist-Promotion.com playlist placements\" class=\"wp-image-9486\" style=\"width:740px\"\/><figcaption class=\"wp-element-caption\">Playlist-Promotion.com playlist placements<\/figcaption><\/figure><\/div>\n\n\n<p>While my song is objectively not a \u201chit\u201d in any sense, much less an 80s or 90s hit, the placements were on target.<\/p>\n\n\n\n<p>I appreciated that there were:<\/p>\n\n\n\n<ol>\n<li>No fake soundtrack playlists &#x2714;&#xfe0f;<\/li>\n\n\n\n<li>No workout playlists &#x2714;&#xfe0f;<\/li>\n\n\n\n<li>No copyright free Twitch playlists &#x2714;&#xfe0f;<\/li>\n\n\n\n<li>No TikTok playlists &#x2714;&#xfe0f;<\/li>\n<\/ol>\n\n\n\n<p>Those seem to be the bread and butter of most playlisting services.<\/p>\n\n\n\n<p>Other than \u201cinsomniacs\u201d and \u201cstore music,\u201d the playlists are all built around a particular musical style and\/or period.<\/p>\n\n\n\n<p>That means they&#8217;re likely to feature music similar to mine, giving me the best chance of reaching fans of my genre. Or at least not mucking up my Fans Also Like section any more than it already is! (don&#8217;t get me started)<\/p>\n\n\n\n<p>Of course follower reach doesn&#8217;t say anything about how active the playlists are. Some small playlists generate impressive stream counts, while some big ones are virtually dead.<\/p>\n\n\n\n<p>Here are my Spotify for Artists playlist stats after three months. I&#8217;ve circled the Playlist-Promotion.com placements.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1480\" height=\"1998\" src=\"https:\/\/passivepromotion.com\/wp-content\/uploads\/playlist_promotion_playlists.jpg\" alt=\"Playlist-Promotion.com playlist stream counts\" class=\"wp-image-9490\" style=\"width:740px\" srcset=\"https:\/\/passivepromotion.com\/wp-content\/uploads\/playlist_promotion_playlists.jpg 1480w, https:\/\/passivepromotion.com\/wp-content\/uploads\/playlist_promotion_playlists-1138x1536.jpg 1138w\" sizes=\"(max-width: 1480px) 100vw, 1480px\" \/><figcaption class=\"wp-element-caption\">Playlist-Promotion.com playlist stream counts<\/figcaption><\/figure><\/div>\n\n\n<p>Playlist-Promotion.com is responsible for 32K of the nearly 43K streams of the song since the campaign launched:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1958\" height=\"1288\" src=\"https:\/\/passivepromotion.com\/wp-content\/uploads\/playlist_promotion_streams.jpg\" alt=\"Playlist-Promotion.com streams\" class=\"wp-image-9498\" style=\"width:740px\" srcset=\"https:\/\/passivepromotion.com\/wp-content\/uploads\/playlist_promotion_streams.jpg 1958w, https:\/\/passivepromotion.com\/wp-content\/uploads\/playlist_promotion_streams-1536x1010.jpg 1536w\" sizes=\"(max-width: 1958px) 100vw, 1958px\" \/><\/figure><\/div>\n\n\n<p>That number is still rising! My song remains in the top two playlists after three months, which is surprising because curators are only required to keep them in for 30 days.<\/p>\n\n\n\n<p>I reached out to Andi to make sure I wasn&#8217;t getting special treatment, and he said it happens all the time. Either the curator really likes the song or forgets to remove it.<\/p>\n\n\n\n<p>Normally you wouldn&#8217;t want over 70% of your streams to come from playlist promotion. Fortunately my other songs are doing well enough that, looking at my catalog as a whole, \u201cother listener&#8217;s playlists\u201d only account for 27% of my streams (and that includes my own playlists).<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1480\" height=\"790\" src=\"https:\/\/passivepromotion.com\/wp-content\/uploads\/playlist_promotion_source_of_streams.jpg\" alt=\"Playlist-Promotion.com source of streams\" class=\"wp-image-9500\" style=\"width:740px\"\/><\/figure><\/div>\n\n\n<p>As you probably guessed from the playlist names, they mostly reach Spanish-speaking countries, where retro music has a strong following:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"668\" height=\"982\" src=\"https:\/\/passivepromotion.com\/wp-content\/uploads\/playlist_promotion_country_streams.jpg\" alt=\"Playlist-Promotion.com country streams\" class=\"wp-image-9504\" style=\"width:334px\"\/><\/figure><\/div>\n\n\n<p>Keep in mind that the above stats are for all streams of the song, not just Playlist-Promotion.com placements.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1480\" height=\"597\" src=\"https:\/\/passivepromotion.com\/wp-content\/uploads\/playlist_promotion_countries.jpg\" alt=\"Playlist-Promotion.com countries\" class=\"wp-image-9502\" style=\"width:740px\"\/><\/figure>\n\n\n\n<p>The top cities look completely reasonable, with no obvious outliers:<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"680\" height=\"996\" src=\"https:\/\/passivepromotion.com\/wp-content\/uploads\/playlist_promotion_cities.jpg\" alt=\"Playlist-Promotion.com cities\" class=\"wp-image-9503\" style=\"width:340px\"\/><\/figure><\/div>\n\n\n<h2 class=\"wp-block-heading\">Playlist-Promotion.com Conclusion<\/h2>\n\n\n\n<p><strong>I feel entirely confident recommending Playlist-Promotion.com.<\/strong><\/p>\n\n\n\n<p>With so many artists&#8217; music being taken down for botted streams, it&#8217;s more important than ever to find a company you can trust. Every service promises \u201c100% organic Spotify promotion\u201d but many (most?) of them are either lying or hiring out a service that is lying to them.<\/p>\n\n\n\n<p><strong>If you\u2019d like to try out Playlist-Promotion for yourself, you can get $30 off using coupon code \u201cPASSIVEPROMOTION\u201d (no quotes)&nbsp;<a href=\"https:\/\/passivepromotion.com\/go\/playlist-promotion\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a>.<\/strong><\/p>\n\n\n\n<p>I\u2019ll make a small commission, which will go towards further experiments.<\/p>\n\n\n\n<p>The only other playlisting service I know is legit is Moonstrive Media (my review <a href=\"https:\/\/passivepromotion.com\/my-spotify-seo-playlisting-campaign\/\" data-type=\"post\" data-id=\"8515\">here<\/a>), which specializes in SEO playlisting. Their playlist network is unlikely to overlap with Playlist-Promotion.com&#8217;s, so you could potentially try both out either sequentially or simultaneously and reach a broader selection of curators.<\/p>\n\n\n\n<p><strong>Have you tried Playlist-Promotion.com? How are you promoting your music on Spotify? Share your thoughts and results in the comments!<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>I&#8217;d heard good things about Playlist-Promotion.com before their manager Andi reached out to me in mid-July. He offered me a campaign valued at $350 for the purpose of a review. I knew they could deliver a good number of placements and streams safely (my #1 priority), but I worried they didn&#8217;t have enough playlists specific&#8230;<\/p>\n","protected":false},"author":20,"featured_media":9525,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[3],"tags":[],"_links":{"self":[{"href":"https:\/\/passivepromotion.com\/wp-json\/wp\/v2\/posts\/9476"}],"collection":[{"href":"https:\/\/passivepromotion.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/passivepromotion.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/passivepromotion.com\/wp-json\/wp\/v2\/users\/20"}],"replies":[{"embeddable":true,"href":"https:\/\/passivepromotion.com\/wp-json\/wp\/v2\/comments?post=9476"}],"version-history":[{"count":40,"href":"https:\/\/passivepromotion.com\/wp-json\/wp\/v2\/posts\/9476\/revisions"}],"predecessor-version":[{"id":9528,"href":"https:\/\/passivepromotion.com\/wp-json\/wp\/v2\/posts\/9476\/revisions\/9528"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/passivepromotion.com\/wp-json\/wp\/v2\/media\/9525"}],"wp:attachment":[{"href":"https:\/\/passivepromotion.com\/wp-json\/wp\/v2\/media?parent=9476"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/passivepromotion.com\/wp-json\/wp\/v2\/categories?post=9476"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/passivepromotion.com\/wp-json\/wp\/v2\/tags?post=9476"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}