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Spotify Showcase is Broken Too
10 comments on Spotify Showcase is Broken TooLast month I wrote about how Spotify effectively removed audience targeting from Marquee. Worse, my campaign “targeting” all 55.2 million Spotify users in the…
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I Take Back Everything I Said About Spotify Marquee
When Spotify launched Marquee two years ago, I was positively giddy. My first post on the subject proclaimed that it was even better than…
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Spotify Discovery Mode Strategy
Before you ask, yes, that’s Christopher Columbus, who set sail across the Atlantic on a voyage to discover some fresh jams. I previously wrote…
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What Artists Should Know About Spotify Showcase
Showcase is the newest campaign type in Spotify’s promotional arsenal, alongside Marquee and Discovery Mode. It inserts a sponsored recommendation on the home screen…
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What Artists Should Know About Playlist-Promotion.com
I’d heard good things about Playlist-Promotion.com before their manager Andi reached out to me in mid-July. He offered me a campaign valued at $350…
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My Bandcamp Listening Party
Three months of no posts! I’m sorry. But I’ve got a good excuse… Earlier this month I released my 13th studio album, Underneath These…
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Are Lyric Videos Worth It?
Over the years I’ve managed to rack up over 17K subscribers to my YouTube channel despite only having a couple of “real” videos. Sure,…
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Spotify Discovery Mode is a No-Brainer
By now you’ve likely heard of Spotify Discovery Mode. It’s a relatively new feature, still in beta, that provides more algorithmic exposure for your…
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Hypeddit Ad Automation is Easy Mode for Spotify Promotion
I’ve been growing my Spotify audience with Facebook and Instagram ads for years. Facebook Ads Manager is pinned in my browser and I check…
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What Artists Should Know About artist.tools
Last August, I took Spotify playlist pitching into my own hands using a service called OKTIV.IO (read the gory details here). My efforts resulted…
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Playlist Push, New and Improved?
Playlist Push is a platform that connects independent artists to Spotify playlist curators, boasting over 4000 playlists. It’s a premium service at a premium…
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What Artists Should Know About Groover
Groover is an online platform that connects artists with playlist curators, blogs, labels, and other music professionals. I mean, you’re not just going to…
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What Artists Should Know About Public Pressure
I’ve always been skeptical of cryptocurrency. Still am. Early last year when NFTs were at max hype, I sent out an email blast to…
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Spotify Marquee vs Facebook Ads
Last May I said I’d pick Spotify Marquee over Facebook Ads. Now I’m not so sure. With 28 Marquee campaigns under my belt, I’ve…
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An AI Wrote My Lyrics (sort of)
Unless you’ve been avoiding social media (good for you), you’ve likely heard of ChatGPT, a conversational AI that’s currently free to test. It does…
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Virtues of a Well-Trained AI
Last weekend, I had some time on my hands. My wife was in Vegas for a soccer tournament, my daughter was at UCLA for…
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My Spotify SEO Playlisting Campaign
When it comes to Spotify promotion, I’ve tried just about everything short of billboard ads. Here’s a quick and dirty list of ways to…
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What Artists Should Know About Rise
I’ve been running a Spotify growth campaign through Rise since May of 2021, to the tune of $225 per month. Yessirree, that’s a lot…
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Adventures in AI Cover Art
No doubt you seen AI-produced images popping up all over social media. One such AI is DALL-E, credited with creating the world’s first AI…
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Why Promote Music?
A How I’m Promoting My Music This Month email subscriber recently asked: I would personally be really interested in an overview post of where…
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My DIY Spotify Playlist Pitching Campaign
I last wrote about Spotify playlist pitching back in January, when I detailed my campaign with Playlist Blaster. I’m still getting thousands of streams…
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What Artists Should Know About Spotify Marquee
This changes everything. Over the course of many posts, we’ve established that I can get potential fans from Facebook and Instagram to my latest…
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How to Promote Your Music on Deezer and Audiomack with Feature.fm
How do I promote my music to streaming? You’d be forgiven if you thought it was 100% Facebook and Instagram ads to Spotify. I’ve…
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My US-Only Ads Experiment
I recently explained my strategy for choosing the 22 Spotify countries I typically promote to Now minus one evil empire, it’s 21. Those countries…